Understanding India's premier retail play - Avenue Supermarts
D-Mart added 22 stores in the last one year!
For the first 8 years of their existence - they added just 10!
Retail is a terribly tough business even to survive in. The margins are razor thin, you have a barrage of competition trying to chip away share by deeper discounting, suppliers who want to keep your margins as low as possible and you have a customer who is only loyal to value.
Yet if you look at the DMart financials - you'll see a mid-teens store growth, and mid single digit bills/store and average bill value growth translating into a beautiful 25%+ compounding machine.
The success hasn't come easy though. For the first few years of their existence the top management was holed up in a small makeshift office in one of their stores - perfecting the nuts and bolts of the business. Building a strategy not only to survive in a competitive market - but scale up and thrive.
We dig deeper into their cluster based store growth approach and how that augments their existing strength, what levers they use to keep the virtuous cycle of higher billings and lower prices going - via a combination of cost control, working capital discipline, store layout and SKU control, and the new levers that could power their next cycle of growth.
What's more - you can get all this - detailed financial & operating data, data backed qualitative analysis, insights into the Indian retail space, and a Clubhouse discussion session - for just Rs. 99!
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