Great but the need for working capital is not same for all players across the industry. The working capital requirements are higher for those players who store rice for longer duration. 'Aging of rice leads to better quality of basmati rice'. So since to obtain quality, you need to invest a large amount in working capital, hence the private label by e-commerce players might never be launched.
Great but the need for working capital is not same for all players across the industry. The working capital requirements are higher for those players who store rice for longer duration. 'Aging of rice leads to better quality of basmati rice'. So since to obtain quality, you need to invest a large amount in working capital, hence the private label by e-commerce players might never be launched.